SEO 101: Search Engine Basics

One of the newest buzzwords in web 2.0 is not so much a word but rather an acronym referring to Search Engine Optimization (S.E.O.). SEO is a relatively new science intent on perfecting the art of making a site appealing to search engines and internet robots. Correctly optimizing a website for search engines can effectively increase both volume and quality of traffic to a site, as well as increase overall value of the brand.

How do search engines work?

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